The Law of Attraction and Commercial Real Estate Selling

When you work as a salesperson in commercial real estate, nothing is better than to have clients and prospects call you to list their quality property for sale. So how can you create this “Real Estate Law of Attraction”, and optimise it in your career in the property industry? Are you up for the battle?

Your progress in attracting more property market share and listings emanates from your personal actions and focus on a daily basis. So many real estate salespeople in the industry really struggle here, and yet they do not have to. They have a choice, and the reality is they are in control of their success in any market and even the tough one we have at the moment.

To get more listings you have to know more of these people:

Property Investors
Property Owners
Landlords of rented property
Tenants in leased property
Properties and tenants on a street by street basis
Large and successful businesses in your area that own or rent property
Local accountants who could have property investment clients
Property Solicitors in your area
Planning officers
Now this list may not be new to you and you may say that you know these people. Here are a couple of questions that I would like you to think about:

Do you really know these people on a reasonable personal level?
Will they take your call or return your call when you make it?
Can you say what the plans of the key people in the list really are?
Can you say what planning changes and property supply coming up will impact the market?
These 4 questions are foundational to knowing your market fully and building the right business out of it. Many salespeople may indeed know who a prospect or property owner is, but generally they have failed to establish a great relationship with them.

How often have you seen another agent’s property sale sign go up on a property that is known to you and you were only taking to the client or landlord last month or last week (and they said nothing to you about the property sale)? Frustration is common in the industry and this is something you will not totally avoid. Importantly you should get to a position in the local property market where you get more than your fair share of good property listings and that you are the dominant real estate agent with the best listings and best clients.

So the “Real Estate Law of Attraction” when it comes to commercial real estate sales is centred on constant and regular contact with the property people that matter in your local area. The great advantage is that many if not most commercial salespeople do not systematically canvass their market, their streets, and their prospects. They do not make the calls and contact every day. This is where you can be better than the rest.

Make it a rule to personally contact all the relevant people in your database each 90 days without fail. When the selected people have an active property need coming up then simply lift the frequency of contact to monthly. Fill your pipeline of contact with new and fresh people every day. Drop out the dead contacts so you can improve your prospect quality in the pipeline.

The conversions for prospects to potential clients happen on average after the 3rdor 4thcontact with the same person. It may take you that long to get a meeting with those that you target. Most of your competition agents are not sufficiently organised to do that on a 90 day cycle. Set up your model of constant contact and it will become your “Real Estate Law of Attraction”.

How To Succeed At Online Product Creation The Easy Way

Product creation could be a frightening subject for a lot of Internet marketers to face. Some folks who get in the game with the intention of making a full time income are completely ignorant as to how an online business operates. One of the most profitable ways to create online cash is by creating a product that others are happy to pay for.

Product creation is legitimate method of generating money through internet marketing but many entrepreneurs get it wrong. They start by imitating their Internet marketing gurus by creating information products on Internet marketing in hopes of getting rich the way their heroes did. The problem is that they usually don’t know what they are doing and enter a highly competitive niche with very little marketing experience or connections.

Here are a few tips for effective product creation that may help you get on the right track:
Start by finding a profitable niche with low to moderate competition. If you conduct some rudimentary market research and keyword research, you’ll find many opportunities in areas that will surprise you. Amazon and eBay are two great places to brainstorm for product ideas.

Developing Your Product does not have to be a difficult project. You can find experts in the right field for your niche and pay them to write the material while an artist designs the packaging and website or blog. You can outsource the entire product creation part of the project after you conduct the research and testing to ensure profitability.

Sales and marketing strategies should be created while developing the product and learning about the market. Some experienced marketers use pay per click to drive traffic to their offer page; some folks outsource the entire marketing campaign to affiliates through ClickBank or other affiliate programs.

Product creation does not need to be hard, particularly when the merchandise is electronic. E-books, videos, audio and multi-media products sell very well. They are distributed immediately to customers electronically. Once you have a good feel for a niche market, try to service your customers with associated products and upgrades. If you want to earn money online through product creation, you must understand supply and demand. The majority of new online marketers fail miserably because they go after highly competitive markets or forget to research their chosen niche properly. You have to create your products according to the needs, wants and desires of the prospective customers.

Information Product Creation: Never Compete on Price Because There Is Only One You

Information product creation requires extensive preparation, no matter which niche you work within and you want to make sure that your information product has a successful launch. That probably sounds scary and intimidating but here’s the thing: this is a one time effort and it will pay off in a foundation that is strong enough to get your ideal clients to invest in your high-end programs and services without the perils of a traditional funnel. This article will teach you a few of the things that you need to remember if you’d like to invest in yourself and start on the information product creation path using your unique talents and abilities. Remember that you never have to worry about anyone ripping off your ideas because if you understand how to properly position yourself around your story.

Understand Both Strengths and Weaknesses: It is good to have an impartial view of your own strengths and weaknesses when lay the foundation of selling yourself within the information product creation process. It helps you figure out where you are, what you lack and how to move forward so that you get as much growth as possible. It is more than important, it is urgent if you want to create fast success for yourself to have personal positive reinforcement and deep belief to provide yourself the support you need so that you can get over your own limitations to ensure that your information product is as valuable as it can be.

You also need to know exactly who your competition is so you can study them and use their methods to help you improve your own standings. Down recreate the wheel, but understand the wheel and position yourself going uphill from the competition. Check out which kinds of opportunities you’ve already got and try to figure out how best to use them while taking care to remember your strengths and weaknesses. This is a great way to figure out where you stand against your competition which helps you figure out how best to grow.

Launch on Time: No matter what, even if you haven’t officially announced your “launch date” you should launch the site when you’ve said you would. This will force you to stick to your goal and actually work on it. Thinking that “I’ll launch it when I think it’s ready to launch” will only hinder your efforts. You’ve got a responsibility that you need to live up to with your launch, and you can’t move back on that one. If you get close to your launch date and you are getting hung up on your self limiting beliefs in your information product creation, don’t worry this about getting it out there and not perfection. As long as it is usable you should launch it. Launching on time is the professional thing to do and it is more important than creating a “wow” effect in your site visitors. You can always update/upgrade your website when you have to, so there shouldn’t be any issue with that.

Analyze Your Own Concept: If you want to make your information product creation successful you need to understand how good your concept is: is it really going to work for your chosen audience or would something else be better? You already know about your competition; how does your concept measure up? If you haven’t come up with your own idea and are trying to work with someone else’s concept, do some more work on your own before your launch. People want original ideas because they’ve seen too many other me-too websites already.

Test Your Concept Before You Commit To The Information Product Creation Process: One of the biggest failures people have with information product creation is not testing an idea before putting a lot of effort into producing an information product. PPC to a small 5 page site with a landing page is a great way to test an offer before you even produce it. If people will sign up to get it, you can be sure that you can create an information product that will target eliminating the pain of your target market. The small amount of money will be invaluable in using crowd sourcing to direct the final outline of the information product creation process.

You’ll have lots of hurdles to clear after the launch of your information product and the only way to truly take care of them is to follow the advice in this article to work smarter. Plenty of people work hard, but it is the ones who work smarter who make real money online with the information product creation business model.